Tag Assistant Companion icon

Tag Assistant Companion

by Google

v26.62.2.45 Updated Mar 4, 2026 227KiB
CWS
600K
Users
★ 3.08
210 reviews
#70
of 31.9K
developer
#9 of 2.3K
⚠️Requests 1 sensitive permission Recently updated

Description

We’re grateful for your feedback—we've listened and are moving the functionality of Tag Assistant Companion into the original Tag Assistant extension and are retiring this extension. The original Tag Assistant extension now supports features from both the original and companion extensions, including in-page debugging and advanced functionality on tagassistant.google.com. Please install the Tag Assistant extension. If you have both the original and companion extensions installed, the companion extension will be automatically uninstalled in the coming months.
Tag Assistant Companion screenshot 1Tag Assistant Companion screenshot 2Tag Assistant Companion screenshot 3

Reviews (70 cached)

★☆☆☆☆2024-12-27
Zaesar Po

You Google are just trying too hard to be cool but is increedible garbage your tutorials.

★☆☆☆☆2024-12-10
Justin Chan

I don't know why it exists. it doesn't work. useless!!!

★☆☆☆☆2024-12-05
Antong Yin

spent an hour debugging wondering why my tag didn't work even though i installed everything correctly. Turns out that the tag assistant was buggy and the tags were actually working (*⌒∇⌒*)

★☆☆☆☆2024-12-01
Greg Brailsford

Doesn't work. Google is asleep at the wheel.

★☆☆☆☆2024-10-28
Simon Meister

Not working for all Websites (at least since the last website only shows the first view of a debugging container -> had to deactivate the whole extension since debugmode from tagmanager was no longer working if it is activated). We all miss the good old Tag Assistant which really delivered good quick info about the tracking setup. Now we only can launch the big gun and dive directly into the debugging process itself which is a pity. Google please fix this and stop deprecating good useful tools/features.

★☆☆☆☆2024-10-21
Jimmy Florent

If there was a 0 option I would give it to them. Complete rubbish and mess with my system. Google at its best!!!

★☆☆☆☆2024-10-08
Lorant Görgey

Since an update, there have been recurring issues. When I debug pages in GTM and the extension is installed, after reloading the page, a connection to Tag Assistant can no longer be established.

★☆☆☆☆2024-09-09
Troy Woods

So Google have retired the Tag Assistant that worked perfectly well and replaced with a link to your Tag Manager account. Yet another useful tool ripped out of our hands. There won't be much left to analyse anything soon.

★☆☆☆☆2024-08-27
Kalin Vasilev

There was absolutely nothing wrong with the old tag assistant extension which simply worked. This one is extremely glitchy, unreliable and undocumented.

★☆☆☆☆2024-08-21
Ankan Shahriar Islam

I've noticed that the "Tag Assistant cannot connect" and "Google Tag not found" issues often occur when there's a mismatch between the Chrome user account and the Google account used with Tag Assistant. After troubleshooting for about 4 hours, I found that logging into Chrome with the Google account associated with GTM resolved the issue. While it's not yet clear whether the root cause lies with Chrome or Tag Assistant, further investigation is needed to determine the underlying problem.

★☆☆☆☆2024-08-20
Richard Ockerby

This is just a glorified bookmark, taking you to https://tagassistant.google.com/

★☆☆☆☆2024-08-07
Sophie Nicole Casey

Haven't been able to connect to any client sites using Tag Assistant for about 2 weeks. Google refused to help me and told me to go find YouTube tutorials, as though I simply didn't understand how to use it. Finally, I disabled this extension and Tag Assistant is connecting again!! I've lost 10-20 hours troubleshooting and it was just this extension. I'm using MacBook Pro latest version and Chrome latest version. Chrome is also constantly crashing lately...

★☆☆☆☆2024-07-29
WebTech Aldin

Update: The issue might be specific to Chrome on Windows, as the tool was able to detect the tag installation on Chrome on MacOS. When I tested it, the data layers were also fired up correctly. I will update the star rating when this issue is fixed. I hope this helps the developers and other users facing non-detection issues. Thanks. This doesn't work at all. I have tried installing Google Tags manually and using a plugin. When I view the site's source code, I can see the tag properly installed, but the tool doesn't detect it at all. I tried all the possible solutions provided in their documentation to no avail, and there's no easy way to contact support, just like with all other Google products.

★☆☆☆☆2024-07-11
Pure Source

Terrible

★☆☆☆☆2024-07-07
Nowell Overby

It's complete trash just like every other Google product that is eternally in a BETA state. Every dollar spent with Google Ads should be refunded. We pay them boatloads of money and we have to do the work, while our business fails. I have been on numerous calls with our account rep and nothing ever improves. GA4 is a joke as well and everything broke as soon as we switched over last summer. Their support cannot fix anything. They just send endless worthless links full of more endless worthless links for us to spend 10 hours reading while they continue to collect money. Their whole company is a SCAM, especially CPC. Of course, large companies can afford to pay 3rd parties who spend their entire lives learning Google's unreliable system. Small businesses can't afford that, so we are just sucked dry while the larger retailers thrive.

★☆☆☆☆2024-06-13
Kuliah Nasihat

It is more difficult to operate. Better using the old extension

★☆☆☆☆2024-05-02
Ramesh Menon

Doesn't work

★☆☆☆☆2024-05-01
Philip Schaffer

Only Google could come up with a pixel helper this convoluted and confusing to use

★☆☆☆☆2024-04-29
Travis Wieser

Doesn't work.

★☆☆☆☆2024-04-28
Brand New Bathrooms

Connecting intermittently and cannot find my Google Analytics tag. Absolute nightmare so far so I hope this is fixed soon.

★☆☆☆☆2024-04-17
Cynthia Woolf

Not intuitive. Can't figure out how to get it to connect.

★☆☆☆☆2024-04-12
Azmi Athas

nightmare connecting Begin Checkout!!!. Why cant it be made simple!!!

★☆☆☆☆2024-04-05
Irwan Japardi

Google keep changing for worst. Make it simple for the user please.

★☆☆☆☆2024-04-04
santiago vazquez berrosteguieta

The new era of Google, everything that works well, they break it

★☆☆☆☆2024-04-01
syahmi safri

Previous (old version) was much much better

★☆☆☆☆2024-03-25
Glen

Not really intuitive at all. This plugin will take you to the Tag Manager website and you will need to have access to the container - All I want to know is if I have a working GA and GTM trackers in the website, why do you have to make it complicated? The Legacy is better than this!

★☆☆☆☆2024-03-22
Sharkstuffs TryOurStyle

Previous (old version) was much much better, you can easily use it onsite, and check all events and tags what is on the website, and track them on every step. Now it's completely not user friendly and takes much more time, and not working as it should be... Nightmare... I'm wondering how the multi-billion company launching new product live, without taking customers reviews in consideration.

★☆☆☆☆2024-01-23
Anuj Babbar

Just found out the solution of the issue of GTM Preview mode's window which is :- "Could not connect to ... A timeout occurred while attempting to connect to https://..." Solution - Turn of the Chrome Extension "Tiktok Pixel Helper" Spent hours to figure out what it could be (Turned out to be a small foolish Glitch) Also check other extensions if you still face the issue. Users experienced the same issue and found this to be useful. Giving it 1* because Google should have made some adjustment or should have intimated about the issue. Wasted many hours just to find out a small glitch.

★☆☆☆☆2024-01-22
Catalin PERJU

Totally useless app!!! It's a joke. It connects to the website properly, then, it display a message saying that the connection was not possible :-))).

★☆☆☆☆2024-01-22
Yuriy Myshkovskyi

The tool has not been working for more than a week, I can’t understand what the problem is, the support is not responding, there is no information on the forums, it’s as if no one uses this tool except me

★☆☆☆☆2024-01-18
Luke Secomb (Lu_ke____)

Could have sworn this used to be more functional than just linking to https://tagassistant.google.com/

★☆☆☆☆2023-12-31
Ruman Farrukh

useless

★☆☆☆☆2023-12-30
Ignatius “Iggy” R

Not serving its purpose. Tried it and it is still not responding to the desired needs.

★☆☆☆☆2023-12-18
Alan Reyes

This extension is trash. Bring back the previous one!!!!

★☆☆☆☆2023-12-12
Faremaze Marketing

why google introduce this so that people will start using gtm with this tool. last one was usefull.

★☆☆☆☆2023-12-08
David Adams

This is useless

★☆☆☆☆2023-12-06
farooq muhammad arsalan

This isn't an extensions, it's a redirect to the tag manager preview. This is useless. The previous one was much better

★☆☆☆☆2023-12-06
Simon Behrendsen Lien

This extension has no functionality of its own, it only redirects to the Tag Manager preview solution. The functionality of the old Tag Assistant extension where you could easily see the tags active on the page is completely lost.

★☆☆☆☆2023-12-04
Michael J Brancato

Doesn't do anything except redirect to a website.

★☆☆☆☆2023-11-22
Katrine Hellesen

If i could give zero stars i would ! legacy worked so well, only one click to check if the pixel was installed which is what i need it for - Please go back to the old version. Don't know why google constantly makes their products worse and worse

★☆☆☆☆2023-11-21
Dev TenXaffiliates

Way way worst compared to the old one. Instead of 1 click to check if the pixel is present and working you need to state the correct page, wait to be redirected to a new page and jump back and forth to check what is happening. Perfect example on how to NOT do things

★☆☆☆☆2023-11-20
gaïa kreativ agency

Doesn't work at all. Trash.

★☆☆☆☆2023-11-06
Nicolas Durand

It doesn't work, and hsan't for a long time. I always get the message "A timeout occurred while attempting to connect to" on the GTM side, and "Tag Assistant Not Connected Could not connect to Tag Assistant" on my web page. Not sure what value it adds, but it's more a headache than anything else.

★☆☆☆☆2023-10-20
Patrick Tröszter

No quick overview on tags used on site like the old Tag Assistant. Just links to Tag Manager. Useless.

★☆☆☆☆2023-10-19
Analitics Microsip OR

Doesn't connect with the webpage. I gotta use the old extension.

★☆☆☆☆2023-10-19
Emil Tang Kristensen

It simply doesn't work. Why deprecate the other one with this is clearly not ready and is still in beta.

★☆☆☆☆2023-10-02
Mikol Faro

This extension just opens the Tag Assistant Page. Useless

★☆☆☆☆2023-09-20
Bill Addison

It simply doesn't work. Sometimes it does, other times it doesn't. There's no logic to this when and why it works but then other times doesn't. Literally in a clean Chrome install with only this extension installed and it doesn't work.

★☆☆☆☆2023-07-01
Diego Andrés Buendía

It does not work or allow you to connect to the web.

★☆☆☆☆2022-05-05
JL Wallican (jw)

Just brings you to Tag Manager? Useless addition

Permissions (6)

Permissions

management Can manage other installed extensions scripting Can inject scripts into web pages sidePanel storage Can store data locally in your browser tabs Can see your open tabs and their URLs webNavigation Can monitor navigation events

Details

Version 26.62.2.45
Updated Mar 4, 2026
Size 227KiB
First Seen Mar 21, 2026